Thursday, December 2, 2021

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Twitter launches first African hub in Ghana

Twitter is set to establish its first office in Africa as it announced its presence in Ghana.

Twitter CEO, Jack Dorsey, made the announcement on Monday via his handle, @jack.

“Today, in line with our growth strategy, we’re excited to announce that we are now actively building a team in Ghana. To truly serve the public conversation, we must be more immersed in the rich and vibrant communities that drive the conversations taking place every day across the African continent,” a statement on Twitter’s blog said.

Twitter added that its presence in Africa seeks “to increase the number of people who feel comfortable participating in it” and also “to make it easier for everyone to join in and provide more relevant experiences for people across the world.”

The popular microblogging site revealed that Ghana was chosen because the African country “is a supporter of free speech, online freedom, and the Open Internet, of which Twitter is also an advocate.

“Furthermore, Ghana’s recent appointment to host The Secretariat of the African Continental Free Trade Area aligns with our overarching goal to establish a presence in the region that will support our efforts to improve and tailor our service across Africa.”

The statement added that “We have already laid foundations through partnerships with Amref Health Africa in Kenya, Afrochella in Ghana, Mentally Aware Nigeria Initiative (MANI) in Nigeria, and The HackLab Foundation in Ghana. As part of our long-term commitment to the region.

“We’ll continue to explore compelling ways we can use the positive power of Twitter to strengthen our communities through employee engagement, platform activation, and corporate giving.”

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