Jung Ho-yeon, the star of Netflix’s new Korean drama Squid Game, has just been named the latest global ambassador for Louis Vuitton.
The luxury fashion house dropped the news via Instagram on Wednesday.
“Ho Yeon Jung joins as new Global House Ambassador for Fashion, Watches and Jewelry,” the caption reads. “Perfectly embodying the independent [Louis Vuitton] woman, the Netflix [Squid Game] star embarks on this new journey with the Maison after first gracing the runway and being featured in a ready-to-wear campaign in 2017.”
See her photo:
The creative director of the house of Louis Vuitton, Nicolas Ghesquiere, also shared why they chose her.
“I immediately fell in love with HoYeon’s great talent and fantastic personality, and I am looking forward to starting this new chapter of the journey we started at Louis Vuitton a few years ago,” he added in the statement.