Wednesday, June 29, 2022

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Excitement as Brila FM hits Port Harcourt

The National Broadcasting Commission has given  the green light for popular Sports  Radio, Brila FM, to commence  full  commercial broadcast  in the garden city of Port  Harcourt, Rivers State.

This came after a successful completion of the station’s test  transmission in  December 2021, Brila Media’s Chief Operating Officer, Ms. Debbie Larry-Izamoje, disclosed.

This news was received with fanfare by the residents in a carnival-like atmosphere  as Brila FM’s frontline  presenters took to the  streets of Port Harcourt  on a road show with  massive giveaways for the large turnout of sports fans.

Earlier and before they departed for the Africa Cup of Nations in  Cameroon, members of  the Super Eagles sent  recorded congratulatory  messages to Brila on the  opening of its Port Harcourt station.

Following the company’s  expansion programme, which also saw a total  overhaul and maintenance of its  Abuja station in October,  Brila Media’s  newest  member,  which  operates on the  101.1FM frequency joins  the company’s three  other stations in Lagos,  Abuja and Onitsha, all  three operating on the  88.9FM frequency, as  well as its online/digital  services arm located in its Lagos headquarters.

Brila Media started its broadcast operations  with Sports Radio 88.9  Brila FM Lagos, in 2002; expanded to Abuja  in  2006; Onitsha in 2011, with Port Harcourt being  the latest addition, in 2021.

According to Ms. Larry-Izamoje, this is in  line with company’s  mission of taking the news on sports stars to  the fans anywhere  around the world, especially with the  company’s giant strides  into the digital space  which has seen fans  access their favourite  sports content through  Brila Media’s  websites,  www.brila.net  and  www.footballlive.ng;  on  Facebook, through  its  handle,  Sports Radio  Brila FM;  as  well  as  Twitter  and  Instagram  through @BrilaFM889.

On the ongoing AFCON  tournament, Ms.  Larry-Izamoje spoke  about Brila Media’s preparedness to serve  sports lovers all the  exclusive and  breaking  stories. “We will be  bringing listeners  updates about all the  happenings preceding,  during, and after the tournament hot and  fresh.  All the matches  will be covered live with  analysis and highlights by experts and  ex-football  internationals.”

Brila FM is the brainchild of Dr. Larry Izamoje, a game changer in sports journalism in Nigeria with its unique and insightful presentations.

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