Portuguese superstar Cristiano Ronaldo continues to command the headlines after his gesture during a press conference on Monday has caused Coca-Cola a staggering loss of over $4 billion.
Ronaldo, 38, had caused a stir on Monday when he shoved aside two bottles of bottles of Coca-Cola during a presser.
After pushing the two bottles of carbonated drinks, the Juventus forward then picked out a bottle of water and said to the cameras: “Agua! (Water!)”.
Ronaldo has previously spoken out about his dislike of sugary soft drinks and said he was irritated when his son consumes them.
Watch the clip here.
Spanish daily Marca reports that Ronaldo’s action has led to billions of dollars in losses for the fizzy drink company.
The Spanish newspaper further claimed that the company went from being worth $242 billion to $238 billion – a “brutal 1.6% drop” for it on the stock market.
As is often the case with Ronaldo, he backed his off-pitch antics with performance on it as he bagged a brace as Portugal started their European Campaign with a 3-0 win over Hungary.
The double makes him the record scorer in European championship history as he now sits on 11 goals, two more than French legend Michel Platini.